If you’ve been thinking about including low traffic web pages on your website, then the short answer is no. Regardless of the type of business you decide to venture into, it is your sole responsibility as the owner to have a bottom line to consider. No wonder there is no essence in having pages that you don’t expect to receive traffic from.
That’s not to say you should steer clear from bring in more ‘orphaned’ visitors since it goes a long way in building up a sizable audience. Among the most effective ways to go about this is by publishing interesting, engaging content that keeps visitors coning back for more.
Making the Most of Low Web Traffic Pages
It is vital that you understand what it takes to make the most of your website’s limited resources to drive business growth. A good thing that can happen to your website is when visitors find something interesting on any of your low web traffic pages and decide to come back for more. The aim is establishing a money-making blog, and ‘orphaned’ visitors can help make this possible.
Keep in mind a landing page is vital when promoting a specific product. This is because it is where you list all the benefits of the product together with your pricing information. But you shouldn’t limit yourself to this alone since the space also helps promote other products and services complementary to your offering.
Post Relevant Content
The content you post on your website says a lot on whether or not you will get more visitors. When you write content for your site, you will be writing for a broad audience. Either way, always ensure the content is useful and relevant to your target audience. Anything less than this will certainly work against you.
Be sure to post valuable and interesting content that allows your target audience to spread the word about your website, product, or service. It doesn’t stop at that since you should update your website regularly. That way, you can give visitors a reason to come back.
In Conclusion
Creating orphan pages is one of the best ways to bring in extra revenue, provided you do it to circumvent Google’s ranking algorithms. To ensure you have a smooth ride, be sure to keep reading about benefits of low traffic pages here before putting the strategy into action. Remember, you will first have to build a sizable audience to reap maximum benefits.